CSR

CSR Integrated Report

Fujikura Group CSR Integrated Report 2016

1.		Editorial Policy
			About thi Report/Responses to the Third-Party feedback/Evaluation by Society
2.		Message from the President
			Message from the President/Support for the UNGC
3.		Feature Article
			Fujikura Cube, a Special Subsidiary
4.		Fujikura Group Stakeholder Dialogue
			The 4th Stakeholder Dialogue Theme:A consideration of Fujikura Group CSR medium-term issues. Focusing on establishing CSR priority measures in the approach to 2020
5.	Corporate ・ CSR	Ⅰ．Corporate Profile and CSR initiatives Corporate Philosophy and Profile
			Corporate Philosophy(MVCV)/Management Approach/2015 Medium-term Management Plan results and the formulation of the 2020 Medium-term Management Plan/Company Profile/Research and Development/Financial information Fiscal 2015
		Concept and CSR
			Concept and Initiatives for CSR/CSR Priority Measures 2020NEW/Initiatives for SDGsNEW
6.	E	Ⅱ．The Environment (E) [Core Subject①] The environment
			Environment Management System/Fujikura Group Environmental Challenge 2050NEW/Environmental Management Action Guideline/Environmental Audit/Legal Compliance/Initiatives to Reduce Environmental Impacts/Green Procurement and Purchasing/Waste Reduction/Managing Chemical Substances and VOCs/Environmentally Friendly Products/Management of Chemical Substances Used in Products /Biodiversity
7.	S	Ⅲ．Social (S) [Core Subject②] Consumer Issues
			Quality Management and Quality Assurance
		[Core Subject③④] Human Rights and Labor Practices
			Respect for Human Rights/Diversity Management/Work-life Balance/Human Resource Development/Occupational Health and Safety
		[Core Subject⑤] Community Involvement and Development
			Social Contribution Activities/The Fujikura Group's Social Contribution Activities
8.	G	Ⅳ．Governance (G) [Core Subject⑥] Organization Governance
			Corporate Governance/Compliance/Information Disclosure and Communication/Evaluation by Society/Intellectual PropertyNEW
		[Core Subject⑦] Fair Operating Practices
			Risk Management/Business Continuity Plan(BCP)/Procurement
9.		Third-Party Opinion/Response to the Third-Party
10.		Assurance by Third-Party
11.		Data Collection/Environmental Data etc.

[The sweet viburnum]

In 1881, Zenpachi Fujikura moved to Kanda Awaji-cho as he looked for a way to recover from a series of business failures. The new residence was located adjacent to Kaku Shrine, which has a distinguished history. Zenpachi took care of the shrine's sacred tree (a sweet viburnum) every day, and perhaps due to this deed, he began to succeed in business. He started the electric wire business in 1885, and this became more prosperous by the day. After the death of Zenpachi, employees bought the tree from the shrine as a "living monument to the foundation of the company" and the tree has been taken care of by employees from then to the present. While the tree suffered in two fires, one caused by the Great Kanto Earthquake (1923) and the other by the air raid on Tokyo in 1945, new buds continued to sprout from the burned stump and each time the tree sprang back to life. This miraculous tree provided great motivation to employees who were devoted to the recovery of the manufacturing facilities in the wake of the disasters.